Session Highlight: Making the Most of Corporate Sponsorships (Karen M. Jones, DHL)

The PRSA Sunshine District Conference is almost here! As we finalize the conference agenda, we will begin a series of features on some of the speakers and sessions on this blog.

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KEYNOTE SESSION: June 21 @ 11:30am
Karen M. Jones, DHL Express
Senior Vice President, Corporate Marketing & Communications
Making the Most of Corporate Sponsorships
Looking to find the right partner for a new sponsorship platform? Learn how to create a 360-degree program to activate a successful partnership. Hear how DHL, Official Express and Logistics Provider for IMG's Fashion Weeks and Major League Baseball, leverages media relations, community programs, branding, customer and employee engagement opportunities programs to maximize sponsorships.
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Take advantage of DHL's expertise in the corporate sponsorship arena and learn more on how you can maximize your company/brand with targeted, effective and successful partnerships. Whether your company or client is large or small---there are great partnership opportunities out there for you. From non-profit events and community outreach programs to international sporting events...there is atleast one that is sure to fit with your marketing goals and vision. Remember, sponsorships can be monetary, barters/exchanges or even volunteer time. This is a PR/Marketing area that allows you to think outside of the box on what is beneficial for all parties involved.

Won't you join us? Early bird rates are still available! Don't forget to register to take advantage of these great low rates. Also, rooms at The Alexander Oceanfront Resort are going fast--don't forget to book your room, too!